AUTHOR: Michael Yeon

Advanced Adblock Analytics with Automated Revenue Recovery

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Interested In Admiral’s GDPR Consent Management Module?

The European Union’s forthcoming General Data Protection Regulation (GDPR) that takes effect May 25th, 2018, will undoubtedly cause massive shifts in the way we operate our businesses online and interact with consumers across every digital touchpoint worldwide.

Admiral has invested in ensuring our products are GDPR compliant. Registered with IAB Europe as a recognized Consent Management Platform (CMP), we’re actively working to offer publishers a consent management solution based on standards set forth by IAB Europe.

If you’re a publisher interested in early access to Admiral’s Consent Management Module, please fill out the form below and one of our representatives will be in touch:

The Ultimate Google Chrome Adblocker Mega Post

The Google Chrome Adblocker is LIVE: Here’s Everything You Need to Know

What if every one of Google’s billion plus users of its market leading Chrome web browser had an adblocker? Now they do. As of February 15th, this scenario becomes a reality that needs to be understood and addressed by the world’s digital publishers and advertisers.

Traditional 3rd party adblocker usage has seen rapid growth in recent years with no signs of slowing down resulting in billions of dollars of lost ad revenue for publishers worldwide. Last summer, when Google announced that a future update of Chrome will automatically block certain ads by default, the industry began to speculate on intent and subsequent effects.

On February

Admiral Launches Self-Serve Plans For Adblock Revenue Recovery

New York, NY, December 11, 2017 - Admiral, the world’s leading adblock revenue recovery service announced today the launch of its new self-serve platform and pricing models. Designed to speed up the onboarding process, Admiral Self-serve offers digital publishers of all sizes and needs, instant access to the company’s adblock analytics and recovery solutions.

“Revenue loss from adblocking is a time-sensitive issue, publishers are losing money in real-time” says Admiral CEO Dan Rua. “We launched Admiral Self-serve to offer fast, seamless access to our modules so publishers can start recovering revenue the same day they find us”.

The new self-serve feature allows publishers to select from four different plans: Free, Basic, Advanced, and Pro. The Free plan gives

Publishers Grow Visitor Relationships Beyond Ads With Admiral Transact

NEW YORK, NY Nov. 15, 2017 -- Admiral helps publishers establish new value exchanges with adblock users
Admiral, the world's leading adblock recovery service announced today, exciting new upgrades to the company's Transact module. Admiral Transact is the industry's first fully-configurable Visitor Relationship Management (VRM) platform that enables publishers to interact with their adblock users with the goal of redefining the value of a visit.

Transact empowers publishers to leverage ad-free access to grow visitor relationships through offering adblock users a choice between whitelisting a site or agreeing to a specified value exchange. With the recent upgrade, publishers can now offer adblock users the option between whitelisting or engaging their brands across social media, from Twitter (follow) to YouTube (subscribe)

Admiral Announces Acquisition of Ad Blocker Notify

We’re excited to announce that WordPress plugin Ad Blocker Notify has joined the Admiral family of publisher solutions for adblocking. Given that WordPress powers more websites in the world than any other CMS — about 30% of the entire web, including some of the most recognizable media brands in the industry — Admiral will continue to invest in helping WordPress publishers as we have from the very beginning. We've always been impressed with Ad Blocker Notify’s growth and how they’ve helped thousands of WordPress publishers tackle the issue of adblocking, which made them a natural fit within Admiral’s industry-leading suite of solutions to help publishers size and solve their adblock losses. We’re beyond excited to now be