Using an AI tool is no longer a question of "if," but rather, "which one."
The rapid emergence of new AI tools for web publishers has made it challenging to test them all. Nevertheless, having familiarity with a selection of AI tools across different publishing functions can significantly simplify your decision-making process.
With this in mind, we have a list of over 70 AI tools tailored for media publishers. These tools are categorized based on their diverse applications, including ad optimization, content writing, CTA conversion optimization, SEO, image processing, subscription management, and more.
Focused on AI: There are certainly more vendors in each of these software categories generally, but the list is focused on which of those have built-in AI components useful to digital publishers. Missing a good tool or category? Please let us know.
Publisher AI Tool Categories:
- Ad Optimization, Creation, and Adblock Recovery
- Content Creation, Editing, and Research
- Newsletter Generation and Growth
- Audio and Music Creation
- Image and Video Creation and Editing
- Paywall and Subscription Management
- SEO and Website Analytics
- Social Media Management and Follower Growth
- Visitor Engagement and Journey Management
AI tools for Ad Revenue Optimization |
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Use AI to match advertisers with relevant publisher inventory and maximize revenue for publishers. |
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The AI-powered platform assists publishers in managing their programmatic advertising, optimizing ad yield, and improving overall ad performance. |
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Use AI to help publishers to better manage their ad inventory, ensure brand safety, and increase the value of their digital ad placements. |
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Leverages AI to assist publishers in optimizing ad viewability, user experience, and ad revenue. |
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Utilizes AI to help publishers deliver personalized content recommendations, increasing user engagement and ad revenue. |
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Offers AI-based ad optimization solutions for publishers, focusing on improving ad viewability, user experience, and overall ad performance. |
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AI Tools for Adblock Recovery |
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AI-powered adblock recovery using innovations such as real-time Surge Targeting, popularity targeting, and automated A/B testing. Advanced features allow Admiral to drive the highest recovery RPM in the industry. |
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AI Tools for Ad Creative Optimization |
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Generate conversion-focused ads and social media posts using AI. |
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Automate and scale your content. |
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Creatopy is an ad design platform that enables creatives to scale ideas quickly through tools using AI to adapt visuals across ad formats. |
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Leveraging the power of personalized marketing data, generative AI, and human creativity, Omneky creates ads that drive sales. |
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Automate and optimize your advertising. |
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Access all your customer platforms in one space. |
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Automate and scale your digital advertising. |
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AI Tools for Content Creation |
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Description |
Pricing page |
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A large language model-based chatbot that writes text, constructs tables and writes code depending on the prompt entered. |
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Generates high-quality copy for emails, ads, blog posts, and websites. |
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Creates SEO-optimized text powered by ChatGPT and combines that with SERP analysis to produce high-quality content. |
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A tool that generates high-converting marketing copy in seconds, Copy.ai can create text for advertising copy, blog posts, emails and the web. |
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Uses AI to write SEO-optimized content about any topic. |
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Generates 50+ types of content in seconds, including both words and images. |
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A content creation and collaboration platform powered by AI. |
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AI Tools for Content Editing |
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Description |
Pricing |
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A cloud-based typing assistant that can review spelling, grammar, punctuation, and clarity of sentence structure. |
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Analyze your writing and provide suggestions to make it clearer and more succinct. |
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Paraphrase your text and improve your writing. |
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Rewrite any text you input, giving suggestions for rephrasing your words. |
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This tool checks your grammar, spelling and punctuation. |
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Free AI-powered headline title generator. |
Free |
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AI Tools for Content Aggregation or Academic Research |
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Description |
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Source multilingual headlines, articles, and summaries from thousands of web sources. |
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A tool to help discover more diverse voices by analyzing millions of sources of information and recommending new content. |
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A machine-learning-based generative AI platform that automates content production. |
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AI-powered RSS feed that allows you to build an unlimited amount of customized feeds. |
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Analyze research papers at superhuman speed. Automate time-consuming research tasks like summarizing papers, extracting data, and synthesizing your findings. |
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Online article summarizer tool, reads research articles, reports, and book chapters in seconds and breaks them down into bite-sized sections |
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AI Tools for Newsletter Generation and Growth |
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Description |
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Create stunning newsletters in minutes. Promo turns your latest content into amazing weekly / monthly newsletters. |
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Admiral’s AI-powered Convert module automates the collection of email signups for newsletters, site registration, ad-free passes and to leverage via hashed emails for ad targeting. |
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How marketing managers automatically turn blog posts into email newsletters |
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MailChimp Content Optimizer automatically compares your campaign to industry benchmarks and your objectives, providing recommendations and scoring. |
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AI Tools for Audio Content Creation and Editing |
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Description |
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Produce studio-quality voice overs for YouTube, presentations, or podcasts. |
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The leading AI voice generator tool that converts text to speech in a variety of languages. |
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Converting speech to text for a permanent record. |
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An online dubbing platform that allows you to dub your video content in multiple languages. |
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AI Tools for Music Generation |
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Description |
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Generate copyright-free music based on a series of preset templates. |
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Generate music or listen to a playlist of tunes put together by the tool. |
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Generate tunes for all your social media output. |
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AI Tools for Image Creation or Editing |
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Description |
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Produce AI-generated images based on written prompts. |
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Produce photo-realistic images based on the prompts you enter. |
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Generate clear, realistic images of your choice through text prompts. |
FREE |
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Generate images using a combination of templates and written prompts. |
FREE |
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Crop, resize, remove backgrounds or objects, and adjust light settings in your images. |
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Create professional designs and images with this AI-based tool. |
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AI Tools for Video Creation or Editing |
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A cloud-based video maker, perfect for beginners and provides tools to edit both audio and video content. |
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Create short, shareable videos for your social media profiles. |
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An all-in-one video and audio editor. |
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A video-editing software that lets you create stunning videos in just minutes—letting you streamline your content creation process. |
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A collaborative, online content creation platform that you can use to edit videos and create content. |
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Automate interview videos, training videos, and more. |
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A simple video editor that empowers you to edit video and audio on Windows and Mac. |
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AI Tools for Subscription and Paywall Management |
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The industry's fastest, easiest paid content subscription service, metered paywalls, site registrations, memberships, and donation campaigns. AI-powered offer creation and engagement targeting. |
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Sophi harnesses AI to assist publishers by automating content curation, optimizing ad placements, and enhancing audience engagement for increased revenue. |
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Leverages AI to empower publishers with data-driven insights, personalized content recommendations, and efficient subscription management for enhanced audience engagement. |
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AI Tools for SEO, UX Optimization or Website Analytics |
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A suite of SEO tools aimed at blog owners, helping them to optimize their content. |
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Ezoic AI removes guesswork; giving every visitor a better experience while increasing revenue automatically. Leap helps publishers improve their Core Web Vitals performance. |
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SEMrush, a top SEO platform, has built AI into their SEO Writing Assistant and Content Shake. |
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The premier SEO blogging app with a powerful keyword planner. |
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A content editor designed to help you optimize your blog posts and increase traffic. |
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A tool to write SEO-optimized posts and other copy. |
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A plugin for Wordpress-powered sites that rewrites blog posts and optimizes them for SEO. |
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Analytics to help drive your website forward by optimizing SEO, accessibility and performance. |
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Analytics that deliver insights and drive customer growth. |
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AI Tools for Social Media Management |
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A social selling platform that helps to generate leads through social media content. |
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Uses AI to generate LinkedIn posts. |
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Helps you to understand and engage with your customers through social media. |
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Grow your social media followers with Admiral’s Convert module. AI-powered CTA’s drive website visitors to follow your company on social platforms, such as TikTok, Instagram, and X/Twitter. |
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AI-integrated social media management for ideation, creation, and scheduling. |
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AI Tools for Web Visitor Engagement and Journey Management |
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An all-in-one solution to help publishers grow visitor relationships and revenue. Admiral uses AI to drive revenue and conversions across all visitor touchpoints. Build subscribers, donations, newsletter signups, social follows, app downloads, and more. |
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Generative AI that Generates Revenue™ - by Admiral
Admiral has integrated with OpenAI's GPT to make our Visitor Relationship Management (VRM) platform even better. Publishers can quickly iterate and automate engaging Call to Action (CTA) messages to drive higher conversions at key visitor engagement touchpoints.
Here are three of the ways Admiral integrates AI throughout it's VRM software:
- Real-time visitor traffic surges, page popularity, or collected first-party visitor data
- AI-generated CTA messaging, leveraging sentiment, content niche, and more
- Automated A/B testing for continuous conversion improvements and revenue optimization
Find out what Admiral can do to grow visitor relationships and revenue for your site.
Schedule a demo today.
